Archive for May, 2011

Wintry Press Flip Book Fun

May 18, 2011

As is often the case in the printing business, especially in the commercial print world, specifications change. In this case, the job went from normal fun to a lot of fun in one easy, but vital change. This was a small flip book, printed with process inks. The usual flip book criteria of pictures being more and more completed as one flips through the book. The change was on the cover. The client decided to make the covers in 10 different colors, resulting in a rainbow of colors for the books when they are laid out on a desk, or put into a container for people to grab. It added more work, for sure, but with no delay, and without too much additional expense, the job became a unique piece for the client, and the recipients of the book. It was also about a 1/2″ thick perfect bound book, which made it all the more clean, and interesting.

Harold Chayefsky
http://www.wintrypress.com
212-255-0800/718-392-1020

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Wintry Press UV

May 18, 2011

Wintry was awarded a beautiful catalog to print recently. The inside pages contained photos, solid title pages, and a lot of information in its 100 plus pages of text. The text printing was was easy enough, using 200 line screen, to be sure the photos reproduced nicely, and a satin aqueous coating, to be sure it could be handled without falling apart too quickly, or fingerprinting. The cover printing was also easy enough, incorporating 4 color printing, plus a spot PMS color, plus UV coating on the front cover. It was the UV coating that was interesting. The run was long enough to warrant running the spot UV in-line. Generally when spot UV is used, in the sheet fed commercial print world, the runs are smaller, and we would do the spot UV off line. Actually send the printed job to a UV laminating house. In this case, and it was very efficient, we printed, then ran the spot UV in line, coming off press with the job printed in 5 colors, plus the spot UV. We, and our client could see the finished cover immediately, plus the added benefit of not having to truck the job to the laminating house. Everyone was happy.

Harold Chayefsky
harold@wintrypress.com
212-255-0800/718-392-1020